Manchester United star Cristiano Ronaldo has announced that he is launching his own NFT collection in collaboration with Binance in an exclusive multi-year partnership. “It was important to me that we created something memorable and unique for my fans as they are such a big part of my success. With Binance, I was able to make something that not only captures the passion of the game but rewards fans for all the years of support,” said the Portuguese skipper.
My NFT collection is coming on November 18, exclusively on @Binance.
This is your chance to join my Web3 community and own iconic moments from my career.
Sign up now with code RONALDO to prepare, and receive a surprise when the collection drops. pic.twitter.com/5lXNzxs2lC
— Cristiano Ronaldo (@Cristiano) November 15, 2022
Cristiano Ronaldo’s NFT Collection will be Available from 18th November
The first NFT collection of Cristiano Ronaldo will go live on 18th November and will feature seven animated statues with four rarity levels: Super Super Rare (SSR), Super Rare (SR), Rare (R), and Normal (N). Each seven NFT statue will depict Ronaldo in an iconic moment from his life, from career-defining bicycle kicks to his childhood in his native land. The auction will remain open for 24 hours, with bidding prices starting from 10,000 BUSD for SSR and 1,700 BUSD for SR
Binance Co-Founder and Chief Marketing Officer, He Yi, said, “We believe the metaverse and blockchain are the future of the internet. We are honored to collaborate with Cristiano to help more people understand blockchain and showcase how we are building Web3 infrastructure for the sports and entertainment industry.”
Sports Stars and NFTs
Sports personalities have invested heavily in NFTs since their boom in 2021, as they are becoming an effective way of engaging with fans. According to data, NFTs worth $2.5 billion were sold alone in the first half of 2021. Currently, major NFTs collection in the sports arena comprises digital trading cards and artwork of players, graphics, avatars, branded content, 3D art, videos, event ticketing, certificates, awards, autographs, and trophies.