Shared Stories

Snapchat is now launching a new Shared Stories feature that is developed to make it easier for users on the app to collaborate and share memories. The Shared Stories feature is a new iteration of the app’s “Custom Stories” feature, which enables users to create a story and add friends to view and contribute to it. With the new Shared Stories feature, users who have been added to a group can add their friends as well to make it easier “for the whole soccer team, camp squad, or group of coworkers to get in on the fun,” Snap says.

Shared Stories Feature Will be Live for 24 Hours 

Users can start a Shared Story by heading to their profile, tapping the new story option, and then selecting “Shared Story.” As with all stories sent on Snapchat, Snaps sent to a Shared Story are automatically deleted after 24 hours. However, unlike regular friend Stories and Groups, there isn’t a chat component for Shared Stories. Snapchat says content is moderated using a combination of automatic language detection and community review tools. In addition, the app will notify users if they’ve joined a Shared Story with someone they have blocked. 

Snapchat states that the new feature will allow users to remain in control of who they share content on the app. “Today, we’re introducing Shared Stories, a new way for Snapchatters to build a community around the content they love to snap,” Snap said in a blog post. “With this next generation Story, we’re hoping to help Snapchatters turn shared moments into shared memories.”

Snapchat’s Directive Mode Provides Easier Access to Native Creative Tools 

The launch of the new feature comes a few weeks after Snap’s Partner Summit took place, where the company revealed several new features. Snap announced a new feature called Director Mode, aimed at providing easier access to Snapchat’s native creative tools for publishing videos on its platform, including its short-form video feature known as Spotlight. The company also announced a number of new initiatives focused on using its AR technology to aid with online shopping. 

Read more: Snap Launches a Pocket-Size Drone Camera


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